The Challenge
A family blacksmith shop in Neraida, Thesprotia, has been creating handmade forged handles, door knockers, and traditional locks since 1963. Their work appeals to buyers who appreciate handmade art, both across Greece and abroad. They needed a showcase that would convey the artistry behind every piece and sell premium products online.
What We Did
- Premium WooCommerce e-shop: the collection of forged pieces, featuring photos and copy that highlight the handmade craftsmanship.
- Three languages: Greek, English, and French, for buyers outside of Greece.
- Storytelling as a salesperson: the “Fire · Hammer · Hand · Door” process and the family history, so the buyer understands exactly what they are purchasing.
- Custom orders: a section for gates, stairs, and pergolas, for projects beyond the e-shop.
- Market trust: free shipping in Greece, insured worldwide shipping, and 14-day returns.
Result: a workshop in the mountains now sells worldwide. Exports and new markets, reaching far beyond Greece.
The E-shop in Action
The entire homepage, on desktop and mobile.